The right people. If you run a clothing store it makes no sense to offer skirts to men. For the female part of the clientele you may want to distinguish for example youth or classic cuts and direct them to different age groups. Micro segmentation start with lists of recipients FreshMail allows you to create multiple recipient groups even during the test period! In the Growth plan you can create up to separate lists. This is the beginning of your micro segmentation work as you create segments inside your audience lists. It's a good idea to create lists as large general containers for contacts. Good examples of separate lists are different types of marketing consents e book download webinar subscription and general website or when you have several stores with different products services. This will allow you to logically separate large groups of contacts. Remember that you can then divide each of them into segments. See how to create and manage recipient lists in FreshMail in our knowledge base.
On each newly created audience list you will immediately receive three automatic segments active have opened at least of the campaign new less than a month has passed since the date of registration in the database they have not opened any campaign they have never opened any campaign Hyperpersonalization through customer segmentation Taiwan WhatsApp Number List The easiest way to implement high end personalization of email marketing campaigns is by creating many separate segments within your customer lists. Most likely you have at least potential audiences current customers and people from advertising campaigns on the Internet so called leads . This is a good starting point for introducing segmentation in your company's marketing. Within list of all customers create separate segments for such subtypes.
For example you can use demographic segmentation. This is possible by importing additional fields with values other than just the e mail address and may look like this for example Current customers Potential clients Current customers Potential customers Current customers Potential customers Current clients + Potential customers + You can also use segmentation with automatic rules.